According to Barnstormers’ partner Bob Zuckerman, “The Lancaster Barnstormers and Clipper Magazine Stadium have become part of the fabric of the community. Many local businesses and nonprofit organizations hold events at our venue, giving people an opportunity to enjoy the game, mix and mingle, and raise funds.”
From school spirit nights and job fairs to employee picnics and special celebrations in luxury suites, the stadium offers a breadth of programs to bring people together.
“We embrace our responsibility to bring great baseball to the community and to create programs and events people can enjoy,” shared Zuckerman.
With Intacct, Beaghan can now provide answers to financial questions from Zuckerman and other managers immediately. The solution provides better visibility into expense lines, making it possible to implement changes in spending more efficiently because they can get numbers faster.
The secure cloud-based system has also enabled a part-time employee to do data entry from her home. Another benefit of the system is its user-friendliness, which makes it easy to train staff.
“I also value the custom reporting capabilities. They’re virtually limitless. I feel like I can create reports to draw out whatever data we need with minimal effort,” said Beaghan.
In particular, the Dimensions feature within Intacct has proven a significant above-and-beyond benefit to The Lancaster Barnstormers management team.
It enables them to break down revenue into more granular categories.
“For example, we have dozens of types of sponsorship sales,” shared Zuckerman. “Previously, the revenue was all lumped under the bucket of ‘sponsorships,’ but now we can drill down into the details and see the data for each individual category, such as ‘video signs,’ ‘home run wall signs,’ ‘concourse signs,’ etc. We never had that ability before.”
The Lancaster Barnstormers also uses Dimensions to view revenue detail for the various types of game tickets they sell (e.g., ‘season tickets,’ ‘lawn seats,’ etc.) and group sales (e.g., ‘picnic area,’ ‘party suites,’ ‘corporate events,’ etc.).