HubSpot CRM Features
With HubSpot CRM, you can take control of your sales, marketing, and customer service initiatives to win new customers and wow existing ones.

HubSpot Sales Hub
Don’t Lose Another Deal
Sales automation. Let HubSpot handle email sends, call logs, and other tedious tasks so you can focus on closing deals faster.
Pipeline management. Consolidate all your data in one place to gain a better understanding of when, how, and why your team closes deals.
Smart insights and forecasting. Bolster your sales team with call insights, robust reporting and analytics, and goal-oriented forecasting.
Conversation tracking. Stay in the loop about a prospect’s progress with up-to-the-minute tracking data from sales calls, email threads, and other correspondences.
Convert More Leads in Less Time
Email communications. Make use of HubSpot Sales Hub’s email templates to personalize emails—then, track when recipients open and click through emails.
Content libraries. Build and manage a library of high-performing sales content and resources, including playbooks, battlecards, and more.
Forecasting. Keep tabs on every deal in your pipeline to ensure you’re contacting the right account at the right time.
Scheduling assistant. Save time when preparing for, executing, or following up on meetings with help from HubSpot’s AI-powered assistant.
HubSpot Marketing Hub
Automate Your Marketing Efforts
Real-time conversations. Deploy intelligent bots to converse with customers and direct them to the proper resources.
Email marketing. Create personalized email marketing campaigns based on the types of customers you’re trying to reach.
Reports and dashboards. View all your marketing data in one place and slice and dice it however you want to gain new insights.
AI assistant. Pool account data to get new campaign and messaging suggestions from HubSpot’s embedded artificial intelligence tools.

Reach Leads Across Multiple Channels
Lead generation and management. Capture leads from multiple channels with submission forms, landing pages, ads, and other interactive assets.
Smart marketing reporting. Gain in-depth insights into your top lead-generating channels and leverage them even further with AI assistance.
Omnichannel marketing. Track lead behavior across multiple platforms and view all that data under one account.
Social media management. Keep track of the buzz surrounding your business with social media listening tools and features to manage social campaigns.

HubSpot Service Hub
Help Your Team Manage Time Effectively
Smart ticket routing. Automatically route tickets to team members with relevant expertise and lighter workloads.
Omnichannel support. Connect with customers over the phone, via email, and across multiple other channels, and view all these conversations in one dashboard.
Service analytics reporting. View and customize dashboards to analyze customer service data and drive future growth.
Custom workspaces. Empower every customer service rep to prioritize daily tasks, dive deep into customer account history, and build better relationships.
Empower Customers with Self-Service Tools
Knowledge base. Provide a self-service diagnostic tool for customers to reduce ticket backlogs and free up your team’s time.
Customer portal. Build and maintain a self-service portal that allows clients to track existing tickets and submit new ones.
AI-powered support. Offer 24/7 support for customer queries with help from HubSpot’s virtual agent.
Opportunities for feedback. Create and distribute customer satisfaction surveys to gauge your success and identify areas that need refinement.
Expanded Capabilities
Discover Additional Features in HubSpot’s Other Hubs
HubSpot Content Hub. Collaborate using HubSpot’s blog editor, keep a pulse-check on social media, and host and manage multimedia like pictures and videos.
HubSpot Operations Hub. Easily manage all your customer data with automated synchronization, curation, and quality control tools.
HubSpot Commerce Hub. Make payment collection a breeze by creating payment links, generating quotes and invoices, and managing subscriptions and automated billing.

Explore More HubSpot Platform Benefits
Manage every area of your business. Mix and match HubSpot CRM modules for sales, marketing, customer service, operations, content management, and commerce.
Integrate with best-in-class software. Utilize HubSpot’s flexible API to integrate your software with other powerful solutions from providers like Salesforce and Microsoft.
Access free educational resources. HubSpot Academy is a library of free online courses covering the latest sales and marketing trends and strategies.
Explore Our HubSpot Resources
Recent Articles
Check out our blog for helpful information about the role technology plays in sales and marketing.
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